About
Franziska Luethy is a Swiss knitwear brand for women. The designs are developed in Zurich and transformed by small European knitting mills into high quality knits. Selecting only the finest yarns, most of the fibers are natural and eco-certified and have been processed and spun in Italy. Each piece is made with care and produced in a series as a limited edition. Through their timeless design and careful craftsmanship, the garments are conceived to last long beyond a single season.
The brand represents a relaxed style and brings classic, casual, elegant and sporty touches together. Comfortable and easy to wear, the designs appeal through their special color combinations and nice details of the fabric.
Franziska Luethy lives and works in Zurich. Her work has been acclaimed several times by receiving the prestigious Swiss Design Award.
Stockists
- OOID Store
St. Johann-
Vorstadt 33
4056 Basel
+41 61 508 22 33 - Kitchener Plus
Aarbergerstrasse 40
3011 Bern
+41 31 327 12 34 - Rytz
Kramgasse 5
3011 Bern
+41 31 318 23 80 - Atelier S&R
Dorfstrasse 19
8700 Küsnacht - Le Laboratoi/RE
Rue Mercerie 16
1003 Lausanne
+41 311 79 49 - Die Handlung
Bundesplatz 10
6003 Luzern
+41 210 27 90 - Fernanda’s
Bahnhofstrasse 39
3920 Zermatt
+41 27 967 02 35 - Kitchener Plus
Viaduktstrasse 47
8005 Zürich
+41 44 202 01 30 - Making Things
Grüngasse 20
8004 Zürich
+41 43 243 31 88 - Thema Selection
Spiegelgasse 16
8001 Zürich
+41 43 317 17 50 - Mary Jane / 2nd Season
Neumarkt 21
8001 Zürich
+41 44 260 89 23 - VARY
Kirchplatz 1
8400 Winterthur
+41 52 213 29 64
Care Instructions
Regeneration
Wool is a natural fibre with great breathability, which regenerates itself on fresh air. A good way to get rid of unpleasant odor is to put the knitted garment on a heater. Make sure, that it is not too hot.
Washing
Use a mild detergent for wool. No bleach. Wool has not to be washed often. Cuffs can be washed separately and stains should be pre-treated with soap. A gentle machine wash is a good way to clean your woolen garments, using delicate wool cycle at 30° or cold wash. When washed by hand, measure the temperature. Soak the garment for ten minutes and then just move it gently. Rinse good and press dry. To dry lay your garment out flat on a towel and if needed arrange back into the original shape. Never tumble dry your woolen garments. If needed, iron your garment with steam by putting it inside out.
Pilling
Pilling is a natural characteristic of wool. It does not mean, that the wool is of low quality. It’s a result of friction. As softer the wool, the more pilling exists. Pilling can be resolved with a wool shaver. A good way to get rid of pilling is to wash the garment. After washing, then the garment is completely dry, gently remove the pills with a wool shaver or sweater comb. By doing this after the first three to four washes, the pilling subsides and will eventually disappear.
Use moth paper or lavender and sealed bags to keep away moths.
Contact
Franziska Luethy
Hermi77
Hermetschloostrasse 77
CH-8048 Zurich
+41 79 384 04 72
contact@franziskaluethy.ch
Credits
Iva D (Option), Neil L, Louise J, Eliane R, Heena G, Jamba S (Scout), Felix P (Scout) Caroline F (Option), Barathy A (Option), Maria A, Erleta K (Option), Aissa C, Anna P (Option)
Photography: Linda Suter
Hair and Make-up: Patrick Kaestli
Website: Lukas Marstaller (BNAG.cc)
Thanks to Gina Bucher, Lex Trueb and Franz Rindlisbacher
Archive: Barathy (Option), Maria A, Erleta K (Option), Aissa C, Ella R (Option), Anna P (Option) are photographed by Linda Suter — Linda is photographed by Veronique Hoegger — Helen (Option), Laura, Karin, Monee are photographed by Vanessa Billeter — Eva (Scout) is photographed by Zsigmond Toth
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